The blog
Notes.
My blog from the workshop. Plain-English writing on owning your website, what it actually costs, and how to choose who builds it. New posts whenever I've got something worth saying.
Can someone else write your blog? What's allowed, and how to do it right
Ghostwritten content is normal and mostly fine — if it's done one way. The line that keeps it honest, and why it matters most for lawyers.
- For lawyers
- Content
What the best dental websites have in common
What the good ones get right, and the one thing almost none of them do.
- Industry deep-dives
- Choosing a builder
Wix, Squarespace, WordPress, or custom: which should you pick?
What each option is good at, what it costs you later, and how to choose.
- Choosing a builder
How to choose a web designer (without getting burned)
How to vet the work, the pricing, and the ownership before you hire someone.
- Choosing a builder
Do you actually own your website?
What owning your site really means, the one test that settles it, and what to ask before you sign.
- Ownership
What a small-business website actually costs
Real numbers, the costs nobody quotes, and how to tell a fair price from a trap.
- Pricing
- Ownership
Tell me what you need.
A real conversation, then a fixed quote. No funnel.